The Orbit Gum company has always been trying to develop the most attracting flavors to its customers and let all people can enjoy the happiness of chewing Orbit's gums. This following campaign contains three brand new pieces of advertisements about the polar ice gum, which is one of the newest products created by the organization.

ad design 1.

ad design 2.

ad design 3

Video advertising visuals (script):

imagine a group of people is eating hotpot inside a restaurant. One boy can't wait to experience the delicious food and put that in his mouth when the food is still too hot, and gets burned. The boy cried out poorly and his parents are worried looking for ice to cool down.

At this time, another core character stands out and said "no worries you probably just need a frostbite!". He takes out a box of orbit polar ice gum and pulled out a piece and suck it into the child's big wide open mouth.

The kid starts to chew, while he is chewing, inside his mouth, the original "fire" is poured out by the extreme icy power of the gum. The kid then become completely ok and all people can continue to enjoy their food.

In the end, we blur the scene and present our slogan such as "orbit polar ice gum, your brand new frostbite experiences".